Letter To XL Recordings

XL Recordings
One Codrington Mews,
London , W11 2EH

RE : 'Adele - Hometown'

Dear Sir/Madam,

As a media studies group we are contructing a 'teaser trailer' for our A2 Media course , Ernest Bevin College

We understand that you own the rights to the musical compistion mentioned above ; 'Adele - Hometown' and we wish to include this within our short media film 'Paths' , the entire song will not be used only a small sequence at the start the trailer , the sequence is approxiamtely 1:00 in length and will be used as background sound within the trailer itself.

As we are on limited budget , distrubution of the teaser trailer will be restricted to students and administration of Ernest Bevin College , we would be very grateful if you would allow us to use this without any charge as it would be extremly beneficial to us ; However if this is not possible please contact us with a fee which would be required in order to use of the music.

Your signature below , under "confirmed by" would indicate that you agree to permit this use without payment of a fee ; please let us know if you have any questions concerning this license. Also would you contact us as soon as possible if this song cannot be licensed so that artistic changes may be made in the songs to be included in the production.

Thank you for your help with this matter and we look forward to hearing from you.

Very truly yours,

Ainsley Willis

Possible Locations ... 'Location Scouting'

Purley Way :

We want to use Purley Way because although still London we wanted the scenes which took place here to have an air of isolation , and the location is perfect for this because as it has wide desolate roads surrounded by industrial buildings ; I believe it would be effective in having a scene which both our main protagonists walk past each other mirroring on another but on different sides to the road.

Tooting :

This location is to be used in the 'Robbery' scene we felt as a group it would be the perfect location for this to take place as it is very cosmopolitan , we want to put emphasis upon the fact the protagonists have no care for the environment around them and amplifying the ruthlessness of both characters.

Loughborough : 

Loughborough is going to be the chosen area of south london which both characters are from , throughout our teaser trailer we aren't going to film in this area directly but are going to use it to have our establishing shots and so forth.

What is a teaser trailer ?

A teaser trailer is essentially a marketing tool in many forms as it doesnt give much away interms of the product itself it is designed to engineer interest for the product and create a 'buzz' amongst the chosen demographic ; the trailer itself it usually about a minute to a minute and a half long in length and doesnt normally contain much actual film footage mostly logos which are easily recoqnisable to the fans of the product. It is standard within the media industry for a teaser trailer to be released much before the anticipated film release in many cases six months or more in advance ; again this is done in order to create a 'hype' around the film which is useful within todays society as many of the todays youth and even adults use social media sites .Which for film companies is beneficial and many of them take advantage of this by using tools such as 'trends' to get people talking about the product.

Teaser trailers although thought to be conventional within the media industry are quite new with one of the earliest forms of this coming in the first 'Superman' by Richard Donner (1978).

Our Focus Group ..

                       

    The Finished Project

FEEL FREE TO COMMENT & LEAVE FEEDBACK

Having a focus group is something which as a media student I felt was necessary in order for our production to gain some sort of direction ; aswell as it offering us feedback so it allowed us to assess and consider the aspects of the film which could possibly be altered or changed as a direct result of the feeback and criticisms we recieved ; however we did recieve some positive opinions which is encouraging as it shows we are heading in the right direction in terms of our production.

We now realise that is key that our target demographic does get weighed down or lost within the story line ; we have to keep our audience engadged throughout , its diffucult to achieve as you have to keep the audiences attention without however ruining the plot of the film.

This brings me on to my concluding point ; we ultimately decided to alter our production slightly to take into consideration the views and opinions of our target demographic , we have now decided to add more scenes that directly imply 'action' to the audience which is effective in creating a much more watchable trailer when you take into consideration the genre of our teaser trailer.

Our Survey ...

TAKE THIS SURVEY !

What is your gender?

What is your age?

What are your hobbies?

What is your favourite film?

Name a trailer for a film that made you watch the film ; why did the trailer make you want to see the film?

Have you seen a trailer you've liked but, been dissapointed by the film ; name the film and state why?

Do film posters attract you to watch a film ; If yes state why?

What are your career admirations?

What is your favourite TV show?

Are you materialistic?

Possible Film Names ..

My Hood We think this name is appropriate because it represents the environment of the characters our character will be struggling with. LiFE. The i is kept at a lower case because of the new technological era that most teenagers live in. We mainly have this title because it shows the life of our main character during the film. Changes Represents the changes in the characters life. Also could be to obvious to the audience what is going to happen in the film. ENDz/s A slang word for where people live. We are debating whether to use z or s at the end of this title.

4.3.2.1 Poster Analysis ..

4.3.2.1 Poster